The Believers
Visual Identity
Image-makingMoBY (Museums of Bat Yam) hosted a group exhibition exploring the relationship between faith and art. Commissioned by Studio Avi Bohbot, I created the central image for the visual identity, using the moon as a symbolic and recurring element.
Drawing inspiration from religious sacrificial altars, the design evokes the museum as a contemporary site of ritual and pilgrimage. The result was a mysterious yet distinctive identity that supported the exhibition’s promotion and helped increase public engagement.
Completed as a freelance project for Studio Avi Bohbot.
Selected for the digital collection of Design Museum Holon (IL).